When the blogging needs to stop
After seven solid weeks of daily blogging I took a week off ... and suddenly realized I'd been missing the point. It's not blogging that's important, per se, but giving your readers regular relevant content, and letting them know where to find it. For me, there's probably a better way to do it than religiously blogging every day.
read moreMaking the most of disaster
I spilt coffee all over my computer - and thought it was dead. But with the help of Google and a little bit of luck, I made a full recovery ... as well as learning lots. Disaster can be a great way to learn.
read moreCharity begins
As our Coloring The Wind project develops, we'd decided to use some of the proceeds from our wall-art to support humanitarian charities. This is how we came to the decision and how we're going to organize it.
read moreFighting the good fight
Julia Neiman's new book makes an important contribution in the battle against unemployment. She teaches the entrepreneurial mindset; although her book is aimed at teens and young adults, Julia's advice will help and inspire entrepreneurs of any age.
read moreThe Unique Buying Proposition
The Unique Selling Proposition? That's all about you and your products. So what about a Unique Buying Proposition, remembering that in a business relationship there are two parties, you and your customers?
read moreThe Elevator Question
So you're making your elevator pitch, and for your unsuspecting victim, there's no escape. Go easy on him: start with your elevator question.
read moreElevating sales
An elevator pitch is all about showing your customers why they really need your product. But what if nobody really needs it? It probably means you haven't defined your niche properly. Time to change things up.
read moreDazzled by Zazzle?
Tips and tricks for setting up a Zazzle store. When I set up my ColoringTheWind online store to sell finely-crafted inspiration on posters and cards, this is what I learnt.
read moreApp.net: is advertising the problem – or self-promotion?
App.net - is it the social answer we've been waiting for? Do we need less advertising or less self-promotion?
read moreHow to be a star – and make one
Managing your own achievement. Make a Tagxedo word-cloud showing the key Personal Qualities for your job, and stick it behind your computer.
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